Grow a Profitable E-commerce Business Without the Overwhelm.
Get expert guidance and hands-on help from brand owners who've built 8 and 9-figure brands.
An E-commerce Agency Built by Brand Owners
That difference changes everything about how we grow your business.
We've Been in Your Shoes and Know What Works.
From Amazon optimization to multi-channel advertising and AI-powered automation, we guide your growth and handle the work so you can focus on your business.
Most agencies have never scaled a brand past six figures.
We've built two brands to eight figures and helped manage hundreds of millions more.
Saga Commerce:
Confusion
Overwhelm
Fear
Isolation
Platform Dependency
Information Overload
Too Many Moving Parts, Not Enough Clarity
Drowning in Tasks with No Time to Execute
One Mistake Could Cost Thousands
Your Business Lives at Amazon's Mercy
Too Much Advice, Not Enough Action
Trying to Figure It Out All on Your Own
Wondering Why Your Brand Isn't Growing?
Most e-commerce brands hit the same 6 roadblocks
These aren't just challenges. They're the reasons most e-commerce brands plateau or fail.
The Truth?
We understand how frustrating it is when it feels like you are doing everything right but still not seeing results.
The Good News?
You don't have to figure it out alone.
We create the roadmap and do the work to grow your profitable brand.
The Good News?
You don't have to figure it out alone.
We create the roadmap and do the work to grow your profitable brand.
We named our agency "Saga" because we believe your journey is unique, your challenges are real, and every brand has an epic story waiting to be written.
We named our agency "Saga" because we believe your journey is unique, your challenges are real, and every brand has an epic story waiting to be written.
Ready to Write Your E-commerce Success Story?
Full-Service E-commerce Solutions That Drive Real Results
Amazon Services
From listing optimization and PPC management to brand registry and storefront design, we handle everything Amazon throws at you.
Whether you're scaling on Amazon, building a multi-channel brand, or looking to leverage AI automation, we deliver comprehensive solutions tailored to your business.
Multi-Channel Growth
Expand beyond Amazon with Omnichannel Marketplace Management, Google Ads, social media advertising, email marketing, and e-commerce development.
AI-Powered Automation
Leverage cutting-edge AI to streamline operations, improve customer experience, and scale more efficiently.
Fractional CEE Services
Fractional Chief E-commerce Expert: Get executive-level strategy combined with hands-on execution. Perfect for brands that need both leadership and implementation.
We Deliver:
Oversight
Oversight from a proven brand owner with eight-figure brand experience
Most agencies just execute tasks. But what if you could have executive-level e-commerce leadership without the executive-level salary?
Insight
Someone in your corner who thinks like an seller
Execution
Hands-on execution from our expert team
Strategy
Regular strategic planning and business guidance
Need More Than Just an Agency?
Meet Your Fractional Chief E-Commerce Expert.
Our Fractional Chief E-commerce Expert Service Gives You:
This isn't management.
This is leadership.
For brands that need both strategic direction and flawless execution.
Want a clear plan, expert execution, and confidence to grow your business?
Want a clear plan, expert execution, and confidence to grow your business?
Want a clear plan, expert execution, and confidence to grow your business?
We named our agency "Saga" because we believe your journey is unique, your challenges are real, and every brand has an epic story waiting to be written.
Saga Commerce:
Operators, Not Just Marketers
Saga Commerce was founded by Becky Coble, a top 1% Amazon seller who's scaled brands to eight figures and coached sellers representing hundreds of millions in combined revenue.
We're not career agency people.
We're brand owners who've built successful e-commerce businesses from the ground up.
We've Walked Your Path
We understand the challenges you're facing.
And we're here to guide you through your next chapter of growth with strategy and execution that actually works.
An E-commerce Agency Built by Sellers Who Have Actually Built Brands
Most agencies have never scaled a brand past six figures. We've built two brands to eight figures and helped manage hundreds of millions more. That difference changes everything about how we grow your business.
We've Been in Your Shoes and Know What Works.
From Amazon optimization to multi-channel advertising and AI-powered automation, we deliver strategy and execution that actually moves the needle
Why choose us?
We Think Like Business Owners
We understand cash flow, margins, inventory turns, and customer lifetime value, not just click-through rates.
We've Solved Your Problems Before
Listing suppressed before a launch? Inventory nightmare during peak season? PPC budget draining with no ROI? We've navigated all of it.
We Deliver Strategy + Execution
You don't just get task execution. You get strategic guidance from people who've actually done what you're trying to do.
We Care About Profit, Not Vanity Metrics
Impressions don't pay your bills. We focus on what actually matters: profitable growth.
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Why choose us?
We Think Like Business Owners
We understand cash flow, margins, inventory turns, and customer lifetime value, not just click-through rates.
We've Solved Your Problems Before
Listing suppressed before a launch? Inventory nightmare during peak season? PPC budget draining with no ROI? We've navigated all of it.
We Deliver Strategy + Execution
You don't just get task execution. You get strategic guidance from people who've actually done what you're trying to do.
We Care About Profit, Not Vanity Metrics
Impressions don't pay your bills. We focus on what actually matters: profitable growth.
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How We Are Different
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We Think Like Business Owners
We understand cash flow, margins, inventory turns, and customer lifetime value, not just click-through rates.
We've Solved Your Problems Before
Listing suppressed before a launch? Inventory nightmare during peak season? PPC budget draining with no ROI? We've navigated all of it.
We Deliver Strategy + Execution
You don't just get task execution. You get strategic guidance from people who've actually done what you're trying to do.
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4
We Care About Profit, Not Vanity Metrics
Impressions don't pay your bills. We focus on what actually matters: profitable growth.
Saga Commerce was founded by Becky Coble and Shane Coble, who built their first e-commerce business from their garage in 2014 after hitting rock bottom financially.
What started as a desperate attempt to make ends meet grew into two thriving brands generating over $25 million in sales.
Their journey from struggle to success wasn't luck. It was strategy, persistence, and learning what actually works.
Today, they've built Saga Commerce to help other brands write their own success stories without the costly trial and error.
Becky is a top 1% Amazon seller and sought-after coach who's worked with brands at every stage, from day-zero startups to nine-figure exits.
Shane oversees operations, systems, and technology innovation, ensuring every client benefits from seamless execution and cutting-edge solutions.
Founded by Operators, Built for Results
eCommerce
Growth
We know the challenges you're facing. And we're here to guide you through your next chapter of growth with strategy and execution that actually works.
We've Walked Your Path
Ready to Write Your E-Commerce Success Story?
Let's talk about where your business is today, where you want it to go, and how we can help you get there.
In 15 minutes, we'll discuss your goals, your challenges, and which of our services makes the most sense for your business.
No pressure. Just an honest conversation about whether we're the right fit to help you grow profitably.
Ready to Write Your E-Commerce Success Story?
Let's talk about where your business is today, where you want it to go, and how we can help you get there.
In 15 minutes, we'll discuss your goals, your challenges, and which of our services makes the most sense for your business.
No pressure. Just an honest conversation about whether we're the right fit to help you grow profitably.
It's Easy to Get Started
How Does It Work?
Book
Start
Grow
Click the button below to book your free Discovery Call to discuss your business and goals.
We will help you pick the services that make the most sense for your business.
We will help you build a thriving e-commerce brand that grows profitably.
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It's Easy to Get Started
How Does It Work?
Book
Start
Grow
Click the button below to book your free Discovery Call to discuss your business and goals.
We will help you pick the services that make the most sense for your business.
We will help you build a thriving e-commerce brand that grows profitably.
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Built by Operators. Trusted by Brands.
Happy clients
Aaron T.
"After working with multiple agencies and consultants, we were still struggling to gain the traction we needed on Amazon. Saga Commerce came in, quickly identified critical issues that had been overlooked, and helped us clean up and restructure our brand presence. The results were immediate."
Mary M.
"When I first started, I knew absolutely nothing about selling on Amazon. It was overwhelming, and I didn’t know where to begin.Thanks to her coaching, I replaced my income and was able to go all in on building my Amazon business. I honestly wouldn’t have gotten here without her."
Understanding the overarching trends of your business and overall market saves you time, money and energy in the long run, and can help you dominate your market.
Use for services and/or results
Client insights
Increased efficiency
Process automation
Data-driven innovation
Market insights
Reduced costs
Contact us
Whether you have a request, a query, or want to work with us, use the form below to get in touch with our team.
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